Marketing – Adwords & Social Media Marketing

Learn more about how to get more online visibility for your website and brand via social media marketing or AdWords pay-per-click advertising. If you are looking for tips, articles, or advice on anything from digital marketing to day to day running of an online presence this is the category for you.

How to Perform a Website Audit.

How to Perform a Website Audit.

Discover the benefits of conducting a website audit to improve SEO, performance, and conversions. Use our website audit checklist to assess and enhance your site.

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Top Considerations for Ethical Web Design Practices

Top Considerations for Ethical Web Design Practices

This article delves into the concept of ethical web design, exploring its principles, importance, and practical applications. We’ll also touch upon related concepts like web ethics, the meaning of online ethics, and examples of cyber ethics.

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What is a/b testing & how a/b testing works for websites.

What is a/b testing & how a/b testing works for websites.

A/B testing, also known as split testing, is an essential method for website optimization. It involves comparing two versions of a webpage or app against each other to determine which one performs better. A/B testing is crucial for improving website usability, increasing conversion rates, and enhancing overall user experience. In this comprehensive guide, we’ll delve into the intricacies of A/B testing, providing insights and practical tips for effectively using this technique to optimize your website.

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Measuring Web Design Success: Analytics and KPIs

Measuring Web Design Success: Analytics and KPIs

Measuring Web Design Success: Analytics and KPIs is a comprehensive approach that helps businesses understand how their website is performing and where improvements can be made. This article delves deep into the world of web analytics, KPIs, and how they play a crucial role in determining the success of web design.

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